The popularity of Rick and Morty has made it a billion-dollar merchandising and media franchise. After six years, the sketch was developed into Rick and Morty, a half-hour prime time show that was a hit for Adult Swim, receiving universal acclaim across all seasons. Rick and Morty were created by cartoonist Justin Roiland for a 2006 parody film of Back to the Future for Channel 101, a short film festival co-founded by Dan Harmon. Rick and Morty is an American animated science-fiction comedy franchise whose eponymous duo consists of Rick Sanchez and Morty Smith.
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